Marketing To Latinos: 'We Don't Fit Into A Box'

Latinos are one of the fastest growing segments of the population, but marketers aren't always keeping up with them. Host Michel Martin speaks with Chiqui Cartagena, the Vice President of Corporate Marketing at Univision, and author of Latino Boom II.

Source: http://www.npr.org/templates/story/story.php?storyId=240245900&ft=1&f=1003
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